Warner Brothers wanted to create buzz for their new Sherlock Holmes movie. We created an interactive film and gaming experience that engaged millions of amateur sleuths across four continents.
The new Holmes had an uncanny, frantic ability to observe—like an eagle on cocaine. We channeled that spirit to write and choreograph an interactive film for an online game that delivered a visual mystery revealed in each of the 20 clues that could be deciphered from four different vantage points.
Creative Director/Writer: Johan Liedgren
Interactive Creative Director: Erik Reponen
Senior Creative: Ryan Gagnier
Creative: Morgan Henry
Producers: Morgan Henry, Chezik Walker
Designers: Chris Abbas, John Foreman, Jeremy Stuart, Cody Cobb, Eric Bauer, Russell Hirtzel.
Editors: Brian Cole, Shawn Fedorchuk, Slavka Kolbel
Director of Photography: Martin Ahlgren
Line Producer/Assistant Director: Eugene Mazzola
Camera Operators: Rodney Taylor, Morgan Henry
Steadicam Operator: Kenneth Faro
Exec. Producer/Head of Creative: Mark Bashore
Sound Design/Composition: LUCIT