Category Archives: Video

Ripe Digital – Desktop & Toolbar Applications

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Client: Ripe Digital
Project: Architecture, Art Direction and Design of two applications for Ripe Digital’s Video Properties.  One is a browser toolbar for both I.E. and Firefox that integrated original programming and used a Flex powered video search that scoured the net for video from multiple video properties.  The second was a desktop application that delivered video from the respective properties to the users desktop.  The Desktop player also used the Flex powered video search and playback.

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Cleaning up Ripe Digital’s Websites ’07

Ripe TV - After (Dodge Integration)

I made sure we made the most of the limited platform we had to start with.

Client: Ripe Digital
Project: Art Direction and Design for 3 Video Networks on a platform that was already built upon my arrival and in place, but in dire need of a facelift within the parameters of what had already been developed.  The before and after comps in the gallery tell that tale.

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Octane TV ’08 – Website Redesign

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Octane Homepage

Client: Ripe Digital
Project: Art Direction and Design Website for OctaneTV.com – Action Motorsports Lifestyle Video Website.  Much thanks to Russ Schwenkler for 3d and texture work.

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Sea-Doo – SeaDooFilms.com

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Agency: Cramer-Krasselt

Client: Bombardier Recreational Products

Project: Website and DVD for “Sea-Doo Films”

This project was a collaborative project with Cramer-Krasselt, their client Sea-Doo, and Transistor’s parent company Backyard productions. For Transistor’s contribution we designed and developed a true streaming video flash website, related banners, and the subsequent DVD for dealerships for the Sea-Doo Films campaign.

Serving as the primary advertising effort for the model year, getting customers into dealerships was the top priority.  We built a dynamically interactive interface, using the best of Flash animation and video technology, that was representative of the quality technology of the product itself.   We based the website on a user experience strategy to funnel visitors from the original short films featuring the product, to the product information itself, followed by a strong call to action to visit a dealership.

The result translated directly to sales.  The model year well exceeded Sea-Doo’s established sales goals, representing a major rebound after several years of negative sales growth.

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Credits

Art Direction: Nessim Higson
Flash Programming: Brandon Savoy
Project Manager: Alicia Cervini
Sound Design: Somatone