Agency: Crew Creative/Pinacol
Client: Discovery Channel
Project: Art Direction, Design, and animation for promotion Alien Planet special
Pinacol worked with Crew Creative to develop a tease campaign for Alien Planet. The show about earthlings finding aliens first aired at 8pm on the Discovery Channel Saturday May 14th with twice the usual audience for that time slot. Over a two week period our banners generated the highest levels of online traffic for Discovery.com that they have ever recorded!
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